Co-Founder Taliferro
Manual Outreach Is Quietly Expensive
Manually tracking follow-ups looks harmless—until you add it up. Missed nudges, duplicate emails, stale leads, and context-switching can burn entire days each month. The cost shows up as fewer replies, longer sales cycles, and deals that drift away.
- Time loss: 5–8 hours/week per rep reconciling tasks, inboxes, and spreadsheets.
- Lost pipeline: leads go cold when there’s no systematic follow-up.
- Mistakes: duplicate sends and inconsistent messaging damage trust.
CRM ≠ Outreach
CRMs are built to store data, not drive timely action. Tasks pile up. Reminders get snoozed. The next step is always “later.” Meanwhile, your prospect has already moved on. That’s why teams are adopting Outreach Relationship Management (ORM)—software designed to advance conversations, not just archive them.
How TODD Eliminates Manual Follow-Ups
- Automated sequencing: schedule multi-step outreach across email and channels in minutes.
- Reply detection: when a lead responds, TODD automatically pauses the sequence and surfaces the next best action.
- Smart “nudge me” queues: daily lists of people who need a follow-up—no guessing.
- Clean data, better context: TODD standardizes fields, prevents duplicates, and keeps history tight.
Outcome: teams using TODD report significantly higher reply rates and fewer deals slipping through the cracks.
Will It Pay for Itself?
Say your rep spends 6 hours/week on manual follow-ups. At $60/hour fully loaded, that’s $360/week or $1,440/month. Reclaim even half of that time and convert one extra deal per quarter—TODD has paid for itself several times over.
Next Steps
If your pipeline depends on manual nudges, you’re paying a tax in time and missed revenue. Switch to TODD and let ORM keep every conversation moving.
Try TODD Free